Hexindai Inc. operates as a holding company, overseeing an online platform that effectively links individuals in search of loans with potential investors. Based in Beijing, China, the firm maintains a workforce of 552 full-time employees. For its borrower clientele, the company's primary focus is to deliver a diverse range of financial products. These offerings are carefully crafted using customer segmentation data, ensuring they are precisely tailored to the distinct requirements of China's growing middle-income demographic. Among its specialized services, the company provides five distinct loan categories: Provident Fund Loans, Property-Owner Loans, Car-Owner Loans, Insurance-Holder Loans, and Premier Customer Loans. In essence, Hexindai Inc. extends its products and services to both borrowers and investors.